In a competitive marketplace, retailers have to innovate to grab customers’ attention, entice them into their stores and create a lasting brand experience. Planar’s high-impact large-format LCD merchandizing displays create compelling and profitable in-store marketing that is superior and far more sophisticated and nimble than traditional static signage.
From product demonstration videos to world-class fashion photography, Planar’s vivid in-store architectural displays provide eye-catching digital wayfinding as well as provide large-than-life images that highlight the newest products in any given area of the store.
Planar’s Clarity Matrix LCD video wall transports shoppers to the runways of New York and Paris to see fashion in motion. And instantly the image can change to create in-store ambiance with music videos or vivid landscape scenes.
Enhance the customers’ shopping experience with Planar touch screen kiosk displays to allow customers to search for merchandise, get online pricing or check gift card balances. Planar’s touch screens can also be used behind the sales counter for fast and efficient point-of-purchase sales.
Because Planar digital technology is so versatile, it can make a dramatic impact in any kind of retail project and the use of digital signage technology changes any retail space from ordinary to cutting-edge, elegant and unforgettable.
